Horta da Terra Wins Prestigious SIAL Paris Innovation Award: Another step forward in bringing Amazonian biodiversity to the planet

In a landmark achievement, Horta da Terra’s Shot of Amazonian Blends has been recognized by the SIAL Paris 2024 Innovation Competition, one of the most prestigious food innovation awards in the world. This recognition not only reinforces our expansion efforts but also highlights the increasing global interest in regenerative agriculture and the vital role the Amazon rainforest plays in the future of sustainable food systems.

The Significance of SIAL Paris 2024 Innovation Award

SIAL Paris, the world’s leading food innovation exhibition, is celebrating its historic 60th anniversary from October 19 to 23, 2024, at the Parc des Expositions in Paris Nord Villepinte. This milestone event, which has long been at the forefront of food innovation, brings together industry professionals from around the globe to showcase groundbreaking innovations and explore the future of the food sector.

With over 7,500 exhibitors from more than 130 countries and 75% of attendees being international visitors, SIAL Paris offers a unique platform for food innovators, decision-makers, and thought leaders to converge. Winning the SIAL Innovation Award provides companies with unmatched visibility, recognition, and credibility in the food industry.

Horta da Terra’s badge victory at this prestigious event means the brand will benefit from international exposure across multiple media platforms, communication channels, and the SIAL Innovation area itself. The recognition also includes being featured on the SIAL website, being highlighted in the list of online exhibitors, and proudly displaying a SIAL Innovation badge on their stand during the show.

Join us at Sial Paris 2024 to explore Horta da Terra’s groundbreaking innovations in superfoods, where sustainability meets the power of Amazonian biodiversity.

Horta da Terra is a regenerative agro-industry based in the Amazon, leveraging the region’s rich biodiversity to create superfoods that promote both human health and ecosystem regeneration. This innovation-driven company employs sustainable agricultural practices aimed at restoring and preserving the Amazon rainforest’s delicate balance. Through their advanced freeze-drying technology, Horta da Terra ensures that the medicinal and nutritional potency of Amazonian plants is preserved, allowing consumers around the world to benefit from the exceptional power of these superfoods.

Visit Horta da Terra at Sial Paris 2024 (Stand 8 F 092 – Grains, Fruits, and Vegetables Pavilion) to gain a deeper understanding of our purpose and discover our potent super ingredients. You’ll also have the exclusive opportunity to experience our latest official blends firsthand.

Innovation Rooted in Amazonian Tradition

The Shot of Amazonian Blends that earned Horta da Terra the coveted SIAL Innovation Award reflects their dedication to harnessing the rich, diverse plant life of the Amazon in innovative ways. These blends that will be soon launched in the national and international market, combine the healing and medicinal properties of native Amazonian plants, which have been traditionally used for centuries by indigenous communities for their energy-boosting, revitalizing, and restorative effects.

The four award-winning products in the Shot of Amazonian Blends line showcase the incredible potential of Amazonian biodiversity:

1. Despertar de Vitalidade (Vitality Dawn): This blend is designed to stimulate energy and vitality, using ingredients such as Marapuama, ora-pro-nóbis, cariru, jambú, and açaí. Known for their invigorating properties, these plants help restore the body’s natural energy, making it an ideal supplement for those leading active lifestyles.
2. Elixir da Tarde (Afternoon Elixir): This blend replenishes and revitalizes the body, featuring a powerful combination of Marapuama, taioba, vinagreira, and jambú. Perfect for an afternoon boost, it helps to restore balance and combat fatigue during the day.
3. Selva! (Jungle Boost!): Designed for intense physical activities, this blend provides natural energy using Marapuama, açaí, taioba, ora-pro-nóbis, and jambú. Whether you’re an athlete or simply looking to increase your endurance, this blend offers the perfect natural energy source to sustain you through demanding activities.
4. Sonho Amazônico (Amazonian Dream): This blend is focused on cellular restoration and regeneration while you sleep, using ingredients such as Graviola, chicória, jambú, vinagreira, cariru, and ora-pro-nóbis. It taps into the body’s natural repair processes, supporting recovery and rejuvenation during rest.

These blends are a testament to the deep-rooted knowledge of Amazonian flora and the innovative ways in which Horta da Terra has integrated that wisdom into modern-day wellness solutions. By offering these superfoods, Horta da Terra empowers consumers to nourish their bodies while supporting the regeneration of one of the most vital ecosystems on the planet — the Amazon rainforest.

Regenerative Agriculture: The Future of Sustainable Food Systems

Horta da Terra’s approach is more than just about creating superfoods; it’s about fostering a movement of regenerative agriculture that contributes to the long-term health of our planet. The regenerative agricultural practices employed by Horta da Terra focus on replenishing soil health, increasing biodiversity, and restoring the natural cycles of the Amazon rainforest.

Incorporating the principles of syntropic and regenerative agriculture, Horta da Terra’s farming methods do not deplete the soil or environment but instead work in harmony with the ecosystem. This approach ensures that the land remains fertile and productive for generations to come, while also contributing to the fight against climate change by sequestering carbon and enhancing biodiversity.

The company’s vision extends beyond its own operations. By participating in global events such as SIAL Paris 2024, Horta da Terra is helping to raise awareness about the importance of sustainable agricultural practices and the role they play in the future of food production. This recognition helps them set an example for other food producers, retailers, and startups to follow, encouraging innovation that respects the environment and supports long-term planetary health.

The Road Ahead after Sial Paris

Winning the SIAL Paris 2024 Innovation Award is a remarkable achievement for Horta da Terra and a clear validation of their efforts to merge sustainability, innovation, and the rich biodiversity of the Amazon rainforest. The award highlights the company’s dedication to creating products that not only offer exceptional health benefits but also contribute to the regeneration of one of the world’s most vital ecosystems.